Privacy Policy

Gin Thye Cake Maker (Gin Thye) respects the privacy of its users as reflected in our Privacy and Data Protection Policy (the 'Policy') detailed below. By accessing this website, you signify that you have read, acknowledged and agreed to be bound by this Policy. Please be informed that Gin Thye may update these policies from time to time, and we encourage you to check for any updates regularly.

1.     What does this Policy Cover?

This policy:

  • sets out the principles Gin Thye follows when collecting, using, disclosing, retaining and removing personal data; 
  • describes other important topics relating to an individual’s privacy; and
  • sets out Gin Thye's policies concerning Intellectual Property.

By purchasing goods from Gin Thye, communicating with Gin Thye through email, by telephone, in writing or by using any of Gin Thye’s other services, including the Gin Thye website, or by providing personal data to us, you agree to the collection, use and disclosure of your personal data in the manner described in this policy.

2.     Collection, Use and Storage of Personal Data

The type of personal data that Gin Thye may collect from individuals will depend upon the particular transaction and the dealing. Normally the personal data collected by Gin Thye may include an individual’s:

  • name, title, address;
  • telephone number;
  • email address and online passwords;
  • records of communications with Gin Thye;
  • to market surveys and contests conducted by Gin Thye;
  • video footage that identifies individuals (including CCTV footage);
  • website usage information.

Gin Thye only collects, uses and discloses personal data with an individual’s consent or deemed consent or as otherwise permitted under applicable laws and regulations.

Personal Data will, generally, only be collected and used for the primary purposes of:

  • conducting, improving, maintaining and developing a business relationship.
  • processing, servicing or enforcing transactions and sending related communications;
  • identification and verification purposes in connection with any of the services or products that may be supplied to individuals;
  • responding to individual’s queries;
  • administering contests or market surveys conducted by Gin Thye;
  • marketing (such as providing individuals with information about our products and promotional notices and offers); and
  • ​improving the Gin Thye’s website.

Gin Thye takes reasonable steps to ensure the individual is aware of:

  • the likely use of the information;
  • the means of requesting Gin Thye on the provision of personal data that is in the possession of Gin Thye;
  • the means of withdrawing any consent in respect of the collection, use or disclosure of the personal data that is in the possession of Gin Thye;
  • the identity and contact details of the organisation;
  • any law requiring collection of the information; and
  • ​the main consequences of failure to provide the information.

Gin Thye will store your Personal Data associated with the creation of an account on our website as long as you have an account on our website. In the event you wish to terminate your account on the Gin Thye website, please inform our Customer Service team at

3.     How Gin Thye will disclose your Personal Data:

Gin Thye discloses personal data:

  • for the primary purpose for which it was collected; or
  • for purposes that a reasonable person will consider appropriate in the circumstances; or
  • where the individual has consented; or
  • for direct marketing by Gin Thye where consent has been given but giving individuals the opportunity to opt out of such direct marketing. Gin Thye includes its contact details in any direct marketing; or
  • where permitted under applicable law or if required by law.

Gin Thye does not disclose your personal data for any secondary purposes unless your consent has been given or if so permitted or required under applicable laws and regulations. 

Gin Thye will not sell or license any personal data that it collects from an individual.

There may be other situations where we may collect and use personal data, which are outside a person’s reasonable expectation. When this occurs, Gin Thye is committed to providing the individual with an explanation for the possible use of the personal data when asking for the individual’s consent.

4.     Accuracy and Correction of Personal Data

Gin Thye takes steps to ensure information is accurate and up-to-date by updating its records whenever changes to information come to its attention. Gin Thye disregards information which seems, on a reasonable basis, be inaccurate or out of date by reason of the time which has elapsed since it was collected or by reason of any other information in its possession.

If an individual has submitted personal data to Gin Thye electronically or otherwise, and would like it corrected, then a written request should be sent by email to the Privacy & Data Protection Officer at

Gin Thye will comply with an individual’s request to correct their personal data as soon as practicable. If Gin Thye disagrees with any request to correct an individual’s personal data on reasonable grounds, Gin Thye shall annotate the personal data with the correction that was requested but not made.

5.     Non-Disclosure and Withdrawal of Consent

An individual may opt not to have their information disclosed (to the extent Gin Thye is still able to fulfil his/her open order/s) or withdraw his/her consent for the collection, use or disclosure of personal data by giving Gin Thye reasonable notice subsequent to the fulfilment of any open order/s by sending a written request by email to the Privacy & Data Protection Officer at Gin Thye may inform the individual of the likely consequences of the withdrawal of the consent. Gin Thye will cease to collect, use or disclose the personal data upon such withdrawal unless otherwise permitted or required by applicable laws and regulations.

6.     Using our Website

As with most websites, when you visit the Gin Thye website or use an application on the Gin Thye website, Gin Thye may record anonymous information such as IP address (where not used to identify a specific individual), time, date, referring URL, pages accessed and documents downloaded, type of browser and operating system.

Gin Thye also uses “cookies”. A cookie is a small file that stays on your computer until, depending on whether it is a sessional or persistent cookie, you turn your computer off or it expires. Cookies may collect and store your personal data. You may adjust your internet browser to disable cookies. If cookies are disabled you may still use the Gin Thye website, but may be limited in the use of some of the features.

The Gin Thye websites may contain links to or from other websites. Gin Thye is not responsible for the privacy practices of other websites. This privacy policy applies only to the information we collect on the Gin Thye website. We encourage you to read the privacy policies of other websites you link to from Gin Thye’s website.

Gin Thye may enable you to establish, a username and password associated with an account on the Gin Thye website. If so, you are responsible for any activity that occurs under your account, including any activity that occurs as a result of your failure to keep secure and maintain the confidentiality of your account and password information.

7.     Information Security 

Your privacy is important to us. We put in place reasonable security arrangements to protect your privacy and personal information, in such manner and to such extent as we deem reasonably appropriate to prevent unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks. However, there is no such thing as "perfect security" and we do not guarantee in any way, and you should not expect, that your personal information or private communications will always remain private and/or safe from any abuse or misuse by third parties.

Please note that all payments are processed through Zippypay and as such no credit/debit card information or login details is collected or stored by Gin Thye. Secure connections with Zippypay are encrypted using RC4_128 with TLS 1.2, SHA1 is used for message authentication and RSA as the key exchange mechanism.

Your information is stored on Amazon Web Services’ servers located in Singapore. We use such procedural and technical safeguards as we deem reasonably necessary to protect your privacy and to protect your personal information against loss, theft and unauthorised access, collection, use, disclosure, copying, modification or disposal. Such safeguards include but are not limited to the use of encryption, firewalls and Secure Socket Layer technology. We will also employ the appropriate security techniques to reasonably protect data against loss, theft, and unauthorized access, collection, use, disclosure, copying, modification or disposal by users inside and outside Gin Thye.

Gin Thye protects the personal information it collects in a secure database with online account passwords stored in salted cryptographic hash form, and the database servers are hosted in Amazon Web Services’ protected non-public network facing data centre. Gin Thye employees are required, as a condition of their employment, to treat personal information held by Gin Thye as confidential, and to maintain the confidentiality of that personal information.

As "perfect security" does not exist, Gin Thye does not represent or warrant that there will not be, and hereby disclaims any responsibility or liability directly or indirectly arising out of or in connection with, any loss, theft, or unauthorised access, collection, use, disclosure, copying, modification, disposal or similar actions with regard to any information held or maintained by us.

Any data destroyed is disposed of in a manner that protects the privacy of personal data in an appropriate manner and we do not tamper with customers' browsers or computers without obtaining prior permission.

8.     Dealing with Unsolicited Information and Unsolicited Emails

Gin Thye takes all reasonable steps to ensure that all unsolicited information is destroyed immediately.

We will endeavour to prevent unsolicited e-mail from being relayed as we never send unsolicited or spam e-mail. If you receive an unsolicited e-mail with a domain of our website, please inform us at immediately so that we can track down the offender and take any actions, legal or as is appropriate, to stop such spam messages

9.     Access to Personal Data

If an individual wishes to be provided with information regarding their Personal Data that is in the possession or under the control of Gin Thye or the ways in which such Personal Data has been used or disclosed by Gin Thye in the year preceding such request, then that person needs to send a written request by email to the Privacy & Data Protection Officer at Gin Thye will handle such requests as soon as reasonably possible.

10.     Cross Border Disclosure

Any personal data provided to Gin Thye may be transferred to, stored by or disclosed to an overseas recipient. For example, Gin Thye may use a server hosted overseas to store data, which may include your personal data. Your personal data may also be processed by employees or by other third parties operating outside of Singapore, who work for Gin Thye, or by the representatives and employees of Gin Thye’s parent company. Gin Thye will take reasonable steps, in the circumstances, before your personal data is disclosed to an overseas recipient, to ensure that the overseas recipient provide a reasonable standard of protection.

11.     Protection of Children’s Personal Data

Gin Thye has no intention of collecting the data of children under the age of 18. Anyone seeking to create an account on the Gin Thye website must therefore be at or above the age of 18 and they are deemed to be so.

12.     Sensitive Information

Gin Thye does not collect sensitive information without the individual’s consent and unless it is specifically relevant and necessary for Gin Thye’s primary purposes of conducting, improving, maintaining and developing a business relationship. All sensitive information is collected and used in accordance with this privacy policy. Gin Thye does not use government identifiers (e.g. tax file numbers) to identify individuals.

13.     Intellectual Property

You acknowledge that all information and content on this website, including but not limited to its ‘look and feel’,  trademarks, logos, text, photographs, graphics, videos, text, images and other materials are the property of Gin Thye and protected by copyrights, trademarks, or other proprietary rights as enshrined by the applicable laws.

Except as required under applicable law, no content or any content of this website may be used, reproduced, duplicated, copied, sold, resold, accessed, modified, or otherwise exploited, in whole or in part, for any purpose without our express, prior written consent.

14.     Copyright 

We respect the intellectual property rights of others. If you believe that your materials have been copied in a way that constitutes copyright infringement, please contact us at We reserve the right to remove materials in violation of this policy without prior notice and at our sole discretion.

15.     Other Important Information

Gin Thye reserves the right to modify this privacy policy at any time. A current version of this policy will be published on Gin Thye’s website or may be obtained free of charge upon request.